How do you follow up an enquiry that has gone quiet?
Follow up once after a few days with a short, specific message that makes it easy to answer, then once more a week or so later, then stop. Most people who go quiet got busy, not changed their mind, so a friendly nudge is usually welcome.
Written by Ryan Nicholls, Founder of Archline Digital Solutions Ltd, who builds websites, booking and quoting systems for businesses in Chippenham and across Wiltshire. Updated 30 October 2026.
01
Why enquiries go quiet
A customer who asked for a quote and then said nothing has rarely decided against you. More often they were interrupted, are waiting on someone else, or meant to reply and forgot. The business that nudges politely is often the one that gets the job.
02
When to follow up
- A few days after you sent the quote or last spoke, while the job is still fresh in their mind.
- Once more about a week after that, if there has been no answer.
- Then stop. Two polite messages are persistence. Five are pressure.
03
What a good follow-up says
- Name the job: “Hi [name], following up on the quote for [the job].”
- Make the next step small: “Would it help if I came round to measure, or is there anything you would like me to explain?”
- Leave the door open: “If the timing has changed, no problem, just let me know.”
Keep it short, use their name and the job, and ask something that is easy to answer. A message that only says “just checking in” gives them nothing to reply to.
04
Use the channel they used
If they messaged you, reply by message. If they rang, a short text is usually fine. People tend to answer on the same channel they started on, and a message is easier to answer between jobs than a call.
05
Make sure it actually happens
The problem is rarely knowing what to say. It is remembering, three days later, to say it. Write the follow-up date down when you send the quote, or keep a simple list of open quotes and check it on a fixed day each week. If the list gets long, that is the point where a reminder system pays for itself.
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